在創業圈有一句名言：「Hardware is hard！」 相較於軟體與服務，想要以硬體產品成功進入市場的難度會大得多，這不僅是因為硬體產品從設計、原型製作到量產的複雜度與成本更高，許多身兼開發者的創業人雖然技術底子硬，卻往往欠缺「說故事」的行銷包裝能力，使得好產品不易廣為人知，遑論前進國際市場。...
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